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| A tutti frutti visit...! |
Tutti Frutti is this froyo place which serves healthy yogurt ice-cream. Or frozen yogurt if you like. The target consumer I guess would be 7 to 25 year olds who'd be really excited at getting a chance to pull the ice-cream lever, and top it with delicious (unhealthy) toppings, which in all likelihood cancels out the health benefits of froyo.
For the slightly wiser 25+ and above (that'd be me and the people I hang out with), the anti-colon cancer pitch makes the whole experience and cost, a little bit more worth it.
